Vietnamese firms learning importance of branding: conference

Wednesday, Apr 21, 2021

The Vietnam Value Programme has brought home to businesses the importance of brands, which hold the key to increasing the value of products and enterprises.

MoIT plans sustainable development of national brand

Thursday, Apr 23, 2020

Deputy Minister of Industry and Trade Do Thang Hai speaks to local media about the Viet Nam National Brand (Vietnam Value) Programme for 2020-30 on the occasion of Viet Nam Brand Day (April 20)

Viet Nam pushes up national brands

Friday, Oct 11, 2019

Viet Nam has set a target of having more than 1,000 products recognised as national brands between 2020 and 2030, marking an increase of 20 per cent.